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7 Courses

 Marketing Management and Global Impact
Business and Management
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Business and Management

Marketing Management and Global Impact

In this course, students will be exposed with the important of marketing concepts, tools, frameworks and issues. Students will examine the marketing implications in creating customer value and learn several perspectives on planning and how to draw up a formal marketing plan.

Duration : 40 hours (8 days)

Demand, Supply and Market Equilibrium
Business and Management
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Business and Management

Demand, Supply and Market Equilibrium

In this course, we will analyse on how a market functions. It begins with concept definition of the market. After discussing the concept of demand and the factor that determines demand, we will move to the concept of supply.


Duration : 40 hours (8 days)

Inventory Management
Business and Management
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Business and Management

Inventory Management

This course examines the basic concepts of inventory management and its important role played in a business.   It also examines concepts and frameworks for understanding the Inventory Management, JIT, material requirements planning and forecasting models.

Duration : 40 hours (8 days)

Knowing Your Market and Products
Business and Management
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Business and Management

Knowing Your Market and Products

The focus of marketing is on the consumer of goods and services. A successful marketing strategy is dependent on effective market research taking the product life-cycle into account. This course covers the basics of effective market research.

 

Duration : 40 hours (8 days)

Supply Chain Management
Business and Management
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Business and Management

Supply Chain Management

This course examines the needs and important of Supply Chain in today’s competitive business world.  It also examines concepts and frameworks for understanding the Supply Chain Management.  Challenges in managing supply chain will also be discussed.


Duration : 40 hours (8 days)

Trait Theory of Leadership and Motivation
Business and Management
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Business and Management

Trait Theory of Leadership and Motivation

In this course, we’ll review the various theories of leadership and basics of motivation and theories, starting from early theories of motivation to contemporary theories of motivation.

Duration : 40 hours (8 days)

Understanding Consumer Behaviour
Business and Management
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Business and Management

Understanding Consumer Behaviour

An understanding of the needs and behaviours of consumers in an intrinsic component of the development and implementation of successful marketing actions. Specific topics address the consumer decision process, internal and external influences on consumer behaviour. 

 

Duration : 40 hours (8 days)